Internet Archives

Last Post – Empire Avenue

Just in case it seems strange, the last post was one we had to make to link a blog to Empire Avenue. I’m learning all about this new network that ties all of them together in one.

If you have a blog, You can join Empire Avenue and then link your blog there. Once you put in your Blog information, they request that you make a post with that funny code…..hence, the last weird post.

I guess I’m accepted and all hooked up. Hey everyone If I can do it, so can you. I’m sure no tech geek, but you learn as you go.


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Verification Empire Ave

EAV_BLOG_VER:e68f9b52f4179040}

This is a post to verify my code for Empire Avenue :))) Hope that is correct.


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Empire Avenue

Have you heard of Empire Avenue yet? I had a few people invite me, but I didn’t go right away because we all know there are always aps and things floating around the internet. Your head would spin if you went to them all.

Finally I decided to check out Empire Avenue to see what all the fuss was about.

It’s a little overwhelming. It can make your head spin. When I saw it was about stock, I thought that would be a little confusing. I’ve never had much luck with the stock market.

It ends up that Empire Avenue is a game. Even thought it is a game, it’s also somewhat of a social network that ties all your others together in one place. They give you play money to buy stock in people.

It was very odd seeing people buy me. It would be kind of cool if they sent you the cash they say you’re worth as it seems to add up fast. If you’re into social networking you might want to check it out.


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Marketing with QR Codes

I have been studying QR codes for the past week or so, when I learned you could create them and use them for marketing. With all the smart phones around, it’s a neat way to get your meesage out to the end consumer.

As i noticed them more and more, I’m starting to scan them with my IPHONE to see what they say. I’ve also been noticing more and more online, as well as offline in magazines, and publications.

IF you take time to learn more about them, You’ll find it may be a great marketing tool for getting publicity, and building your business. As technology changes it seems advances such as there are gaining ground. Take time to study and learn more about them and You’ll be glad you did.


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The Power of Using QR Codes with Promotional Products

Looking for the perfect way to market your business using QR codes? Look no further than promotional products! Read on to learn how to pair QR codes with promotional products to spread your message like wildfire.

So, what are QR codes? A “Quick Response” code, is a unique matrix barcode that can be read using your smart phone. The information encoded can be text (like contact information), or it can take you to a specific website- actually there isn’t much you can’t wrap up into a QR code. With smart phones becoming the norm, QR codes are a very powerful way to market your business. Anyone with a smart phone can download an application and scan a code. QR codes are found on posters, buses, magazines, signs, business cards, promotional products- just about anywhere that advertising takes place. There are a number of websites you can go to and generate your own code for free.

Now, we’re going to talk specifically about using QR codes on promotional products to spread your message. Promotional products, sometimes called promo products, advertising specialties, or ad specialties, are items imprinted with your logo and/or company information. Imprinted pens, mugs, calendars, and t-shirts are just a few examples of promotional products. The biggest advantage of using promotional products as opposed to other forms of advertising media, is that with promotional products, you can easily target the specific audience that you want to market your company to. Whether you distribute advertising specialties through direct mail campaigns, trade shows, cold calling, or however you choose to do it, you are getting your message to the target demographic that is most likely to be interested in your product or service.

Having said that, it only makes sense to print your QR code on the promotional products you distribute to customers and prospects. Since some advertising specialties have a small imprint area, QR codes are a great way to put your entire message onto that small print area. The recipient can simply scan the code with their smart phone and be given whatever information you choose, or be taken to a particular website. Share your weekly specials with your customers, or take them to a website where they can learn more about your company. The possibilities are endless.

Another benefit of printing QR codes on promotional products is that promotional products are useful and the recipient is much more likely to keep them around for awhile. Using your code with print advertising isn’t as effective, because a large percentage of people who receive this type of advertisement simply throw it in the trash. Sure, some of them might scan your code before tossing the paper in the trash, but after that it’s over and done with. Why not print your code on something like a key tag, travel mug, magnet, calendar, or something that people will keep around and look at, or at least have access to, every single day? That way, your message will get seen time and time again. Do you have a website where you update information on a weekly or monthly basis (such as monthly specials or coupons)? Give your clients and prospects a useful promotional product with your QR code, and then they can have access to these updates.

QR codes, paired with the right promotional products, can result in a successful viral marketing campaign. Viral marketing is the result of a really unique, innovative, or funny advertisement that, due to its ability to stand out as exceptionally noteworthy, these advertisements spread like wildfire by word of mouth, sometimes to millions of people, exposing your brand and/or message to a huge number of prospects. Several YouTube videos have recently become successful viral marketing campaigns. The same thing can be done with imprinted t-shirts, caps, bags, and other custom printed items with a large advertising area. Come up with an innovative idea and print it on a shirt with a QR code. If your advertisement is noteworthy and innovative enough, people are going to stop the person wearing the shirt and ask to scan the code.

The results of several recent advertising studies have shown that promotional products provide the best advertising impact for your dollar compared to virtually any other form of advertising. It is also becoming increasingly clear that QR codes are a powerful way to get your message out there, and that they’re here to stay. So why not pair these two powerful advertising methods together to get maximum results? It’s a no-brainer. For more information or to get started using QR codes with promotional items, please contact Red Canoe Promotions- Your Denver Promotional Products Authority!

About the Author
Justin Redmond is a promotional products and apparel specialist for Red Canoe Promotions in Denver, Colorado. Please visit our Denver Promotional Products website for everything you’ll need to get started on your next promotion. Use of this article must be in compliance with this website’s terms of service.
Justin Redmond


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QR Codes

I’ve been away for a week, seems like a month. Had a great time and learned a lot.

I guess I’ve been in the dark ages. This weekend I learned about a new technology (or not so new as some say) using QR codes. QR stands for Quick Response and looks like a funny square.

I just found a site that you can even generate your own QR codes. Here is a simple one I generated that bascially is my mlmblonde site;

qrcode

Isn’t that cool? You can make your own online.


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Internet Safety Alert

Here are some recent internet scam from the Internet Crime Complaint Center. Also, this week, several major retailers and other companies had their computers breached and e-mails and other personal information was obtained by the hackers. Please carefully review incoming e-mails and if you do not think they are legitimate, contact the company to confirm and of course, never reveal any personal or release any financial information without knowing who the sender is.

Internet Crime Complaint Center’s (IC3)
Scam Alerts
This report, which is based upon information from law enforcement and complaints submitted to the IC3, details recent cyber crime trends and new twists to previously-existing cyber scams.

AUTOMATED CLEARING HOUSE (ACH) SPAM
The IC3 and National Cyber-Forensics and Training Alliance (NCFTA) were made aware of a spam campaign around February 24, 2011 using spoofed e-mail addresses to make it look like they are from legitimate payment organizations. The message in the spam e-mail had variations of the following example:

“The ACH transaction, recently initiated from your checking account (by you or any other person), was cancelled by the Electronic Payments Association. Click on the link to view details.”

Electronic Payments Associations have frequently been used as a social engineering ploy by cyber criminals, according to open source information. Phishing alerts have been posted, and the organizations are aware that cyber criminals are using their name to deceive users into compromising their personally identifiable information.

According to analysis, this current use of the ACH organization is part of a new Zeus Botnet spam run intended to infect victims with malicious software. The links provided in the e-mails direct users to websites set up with HTML frame code to pull content from additional sources and deliver malware via JavaScript exploits.

The Zeus Botnet has historically been used by fraudsters perpetrating ACH fraud, so it is not surprising the ACH name is being exploited to direct users to websites propagating the Zeus malware.

LOTTERY SCAMMERS NOW MISUSING PUBLIC SERVICES
The IC3 has received several complaints from victims who reported receiving telephone calls from a Jamaican subject claiming they were lottery winners. The subject told victims to first wire funds for various expenses, such as taxes and other handling fees, to collect the lottery winnings. The subject threatened many victims with physical violence if they refused to wire money. The subjects were identified as Jamaican through their accents and verification of numbers displayed on the victim’s caller ID.

Though this scam is not new, the subjects continue to develop new methods to further their fraudulent scheme. For example, the IC3 received a complaint in which an elderly individual had fallen victim to the lottery scam. After the victim’s family interceded and stopped the liquidation of the victim’s funds, the subject sent a taxi cab to take the victim to a major retail establishment that offered wire transfer services, hoping the victim would wire the funds as requested.

In other instances, after elderly victims realized they were being defrauded and stopped participating in the lottery scam, the subjects asked local law enforcement to conduct a “well-being” check on the victims. However, during the courtesy checks, the victims told law enforcement about the lottery scams and avoided further victimization. Apparently, the fraudsters tried to use law enforcement to further coerce the victims into again communicating with, or sending funds to, the fraudsters.

POTASSIUM IODIDE PRICE GOUGING
In the wake of the recent disasters in Japan and the widespread fear of how radiation may impact health, the IC3 has received complaints related to potential price gouging of potassium iodide supplements. Potassium iodide is a salt of stable iodine that is an important chemical needed by the body to make thyroid hormones. Potassium iodide is normally absorbed through daily nutrition. Incapable of distinguishing iodine types, the thyroid readily absorbs both radioactive and stable iodine. Potassium iodide works by filling the thyroid with stable iodine so it cannot absorb any more iodine, including radioactive iodine, for 24 hours.

A variety of websites sell potassium iodide online, with the majority of the websites being vitamin retailers. Other websites are specifically dedicated to nuclear disaster preparation. Prices are generally under $10 for a bottle of pills or a vial of liquid potassium iodide. However, some prices are in the $20-$50 range, and a few sellers on an on-line marketplace are selling tablets in the $200-$300 range. Quantities and strength of the tablets or liquid vary, so not all prices are equivalent.

Potassium iodide can be found in prescription and over-the-counter formats. Although it is available over the counter, users should consult with a physician regarding dosage amounts and any potential drug interactions or side effects.

For more information regarding online scams visit our Press Room page for the most current Public Service Announcements.

http://www.ic3.gov/media/default.aspx

Tracy E. Mishler, FCPP,CPTED Certified
Community Service Officer & Captain of Police Reserves
Temple Terrace Police Department, Crime Prevention Unit


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