Holiday Cards Archives

Holidays are on the Horizon

It’s that time of year again. Next week all the Ghosts and Goblins will be out. Following that people will be out gobbling up turkeys, then comes good old St Nick. I don’t know where the year went but this is a great imd to think about the Holidays.

Here is a cute video that will show you some ways you can make your life easier this season.
Click to watch.

If you’d like to try out this system, just drop me a note and I will set up a free account for you, to take a test drive. Let someone know you care about this this holiday season and make your life a bit easier. Look forward to helping you!


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Valentines Day

We’re getting close to Valentines Day. It’s time to start thinking about spending time with that special someone.

Just in time for the holiday, we have added a line of flowers, dish gardens and fancy candy, including carmel covered apples and chocolate covered strawberries. The best part is we do everything for you.

You pick a card, type a message or include photos, and add the gifts of your choice and hit send. We make the card you ordered, include the gift and take care of handling and shipping and make you look like the star.

I can even show you how you can get paid to use the service and share with others. If you’re interested in making extra cash or just pleasing that special someone, take a peek today

There is a video there that will show you all around. Have a wonderful holiday with your special someone.


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Five Secret Tips for Sending Christmas Cards to Clients or Associates

When that time of year rolls around, and you see all the holiday gift catalogs hitting your desk or emails hitting your in box, you know its time to plan and send out greeting cards to your customers.  While some people are now advising companies not to send Christmas cards because there is too much going on and their message gets lost in the shuffle, that is the wrong way to think.  However, there are some innovative tips that will help you build better relationships when you send holiday cars out this year.

What are they?

Personalize the card!

Custom Holiday Cards

Custom Holiday Cards

Even if you get custom cards printed, you still need to write a brief message if you know something about that customer, even if it is only a couple sentences, and you NEED to SIGN the card.  Printed Business Names do not cut it!  Now, you can use printed signatures, and you can have your business information below your signature, but the card needs to be personalizes to have maximum effect.  This might sound time consuming, but at the end of this brief article, I am going to show you how  to do this very easily, right from your computer, and achieve a lot more results from your cards than every before!

DO NOT SELL

You are not sending a card to sell your customers.  You are sending the Christmas greeting card to build relationship and let them know they matter to you.  This is important.  Yes, it is okay to have your business information, subtly in the card, but do not sell them.  You can also have a discount offer or offer them a free gift if they drop in your location or call between a certain time frame.  However it needs to be legit and sincere, not a ploy.

Consider TWO Holiday Greeting Cards

Yes, consider sending two cards this season.  Send one that will get there in time for Christmas, and then send another card either for thanks giving, a giving thanks card, thanking them for being your customer, or a New Years Card, wishing them a prosperous new year. Be sure to include your contact information below your personalize signature.

Consider Sending a Gift

Depending on how large your list is, consider sending a nice gift to your customers or associates.  If your list is so large that it is not

Send a Gift!

Send a Gift!

feasible to so this financially, then choose your top three, five, or ten customers or associates, and send them a gift along with your card.  This is also easy to do online, and ads a special touch that will make sure you are noticed and build your relationship with the recipient.

Send a Photo Card

If you have a business where your clients or associates often come in contact with you or many of your staff, then consider taking a group picture of your employees, and possibly their families, and use this as a custom card to  your customers.  Have all the employees sign the card if possible, and perhaps have them write a little greeting.  This is not hard, have them all sign a piece of card stock paper, then scan it to turn it into a graphic, and have it printed in your cards so that they don’t have to sign all the cards individually if there are a large amount of Christmas cards to be sent out.

Okay, above you have five great tips on how to get the most out of the Christmas Cards your customers.  Now, how do you make it easier, especially if you have hundreds of cards to send?

First, check out this article on how to make you Business Christmas Card list.  Then, go to http://greetingcardlady.com and  send a custom card to someone, anyone, right now!  It will only take about 3 minutes.  Once you see how easy it is to create a card and send it, then you can talk to your account manager, or just sign up, create your card, and then upload your contact list and click send.  You can send 10 or 1,000 cards all at one time!   These are real cards that will be printed, stuffed, stamped, addressed, and mailed.

This system will allow you to ad custom photos, or use a stock holiday card.   It will also allow you to insert your personal signature, and if you wish to customize the message to the recipient.  If you have hundreds of holiday cards to send, then you can simply type in a message that will look like your handwriting, and the system will then use your contact list to merge the fields and send the cards out personalized to each recipient, but all in one click for you!

Finally, if you have some clients, partners, or associates that you would like to send a nice gift too, you can also attach anything from nice watches to gourmet goodies to your card, and have it send in  a nice gift box right to your customers address!

Take the stress out of sending cards today.  Click here.


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Stress Free Christmas Cards

It is that crazy time of year again! The leaves have changed in the cooler climates and the temperatures have dropped a bit in the warm climates. Some places are even getting a jump start on winter snow. Yes, Christmas and the crazy holiday season is here!

merry-christmas-card

Send Custom Christmas Cards Online

Along with all the shopping, parties, family visits, and travels, there is one task that MUST be done – getting your Christmas cards in the mail! Some people dread doing this, others look forward to reconnecting with old friends and family, or even writing family newsletters to let people know what they have been up to. It is also a time of family pictures that are often turned into Holiday Greeting Cards and Christmas Cards.

As much as many people dread sending cards, others love it, and recipients love receiving them. In an internet age of e cards and email greetings, people still like the special, personal touch of receiving a physical card in the mail for the holidays.

You can go to the store and buy a box of cards, and sit down and write each one out, address it, stamp it, and mail it, or you can also use Send Out Cards, to easily create a custom Christmas card, or use one of their hundreds of stock cards, type or personal greeting, even add pictures if you like, and then simply type in the address, and click send. Send Out Cards will then print, stuff, address, stamp, and send your card to all your recipients in a click of a mouse!mouse

It really is that easy, and they are awesome, high quality cards. If you are sending the same message to everyone, you can send even faster! Click here to send a card for free and see just how easy it really is!

You can also send gourmet gifts and high end gifts with your cards making the Christmas season a breeze, and taking the stress out of shopping and sending Christmas Greeting Cards so that you have time to enjoy the holiday season. Don’t wait, click now and see just how easy it is to customize and send Christmas greeting cards today, and you will never go back to the long drawn out process of handwriting and addressing each individual greeting card!


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How to Build Your Holiday Marketing List

Should You Send Holiday Cards to Customers?

When Autumn starts and the holiday season rolls around, it can be one of the craziest times for a business.  Depending on your business, it may be one of your busiest times of year if you are in hospitality, retail, or other industries that boom when Christmas season starts.  It can also be a slow time of year if you are in and industry like construction, insurance, financial services and any other industries that typically have a slow down during the holidays.  While  it can be crazy between work and personal obligations, the holiday season is also a huge opportunity for any business to start building better relationships with customers, gaining more referrals, and preparing for bigger profits in the new year.

Custom Greeting Cards OnlineOne of the best ways to connect with your customers, past  and present, is to send out holiday greeting cards.  While some “experts” say it is a waste of time to send cards and gifts during the crazy Christmas season, they are very short sighted.  People appreciate them, and they open them.  Not only that but you can also send Thanksgiving and New Year’s cards in addition to a Christmas card, where you will not be competing with so much “clutter”.  However, don’t not send cards just because  a few people say it is not worth it.  In most cases, consumers only receive two to four greeting cards a year from businesses.  Trust me, you need to be one of those that they read, and trust me that a couple of greeting cards from other companies is not “clutter” or ignored!

So how do you go about choosing who and what to send this holiday season?  Here are a few tips on building your marketing list for sending Christmas greeting cards and Christmas gifts to your customers.

  1. Determine your budget for sending cards and gifts this holiday season.
  2. Compile a list of all the people you want to send a card too.  This should be personal, business, partners, associates, etc.  If you can compile this list in a spreadsheet it will be a tremendous help!
  3. Next, segment out all your personal contacts from customers and business associates.
  4. If you are in an industry where you hundreds of customers to send too, but do not have the budget for all of them, then start with the most recent  customers and work your way back. Also, make sure your most valuable paying customers get a card as well.
  5. If you are in an industry that has high dollar products or services like vehicles, law services, etc, you may want to consider sending a gift card to a local restaurant or event in the card.  Not only does this help local small businesses, but it makes you stand out from the crowd, and in the future that small business that you used to give out their gift cards, will send you referrals themselves as a thank you.
  6. Consider sending a different message to customers who are more recent, under a year, than those who are older customers you are trying to get back in connection with.

Once you have made your list, the easiest thing to do is use an online greeting card company like Send Out Cards, where you can upload your contacts, upload a custom signature and font, and then choose a stock Christmas card or create a custom one, enter your message, and then click send.   This will allow you to send one or a thousand, basically any number of cards with one click.  The system will simply merge in the details of the customers from your list, and the cards will be printed, include your signature, stamped, stuffed, and sent.  Very easy, and in only a few minutes.

Holiday Greeting Cards

You can also use the same service to send gifts with your card, whether they are for personal or business contacts.  You can send anything from gourmet cookies to expensive watches.  The service is awesome and simple.  You can also use it ongoing for marketing, as your database will already be created.

Any business owner, secretary, or sales person who is looking to build better relationships with their current and past clients, generate more referrals and sales, and want to do it easily but still with a personal touch, Send Out Cards is they way to go.  You can click here and see quickly how easy it is to create a card and send it right now.  Don’t wait, go create a card now, and then get all of your holiday greeting cards customized and in the mail in a matter of minutes!


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Giving Thanks and Showing Gratitude on Thanksgiving

As the hot summer cools and turns to fall, along with the turning of the leaves and apple and pumpkin season, comes one of the most important holidays of all. Thanksgiving!    Thanksgiving is not just about tons of good food and all day watching football.  It is not just about getting together with family or friends and eating until you can hardly move.  It is about truly giving thanks for all of the blessings in your life.

Thanksgiving is about gratitude and about letting those who you are thankful for know it.  It is a time to reflect on all the good you have in your life, even if you are also struggling with  heavy burdens or sadness.  Finding even the smallest things to be thankful for can start to change your life for the better.

So what should you be doing this Thanksgiving to truly show your gratitude for the important things in life?  Start by humbling yourself and actually sitting down and making a list of all the things you are thankful for.  It does not matter how big or small they are.  Really think.  Are you thankful for your children, your spouse, a new job, not losing your job, your pets,  the flowers in your garden, your best friend, and the list goes on.  Really write them all down, don’t even thing about it. Just write.  And be sure to include all the people you are thankful for. As a matter of fact, it is good, for the next year, to start a list and add to it through out the year.  Every time someone does something nice that you are grateful for, write it down.

One you have your list, look at all the people on that list.  Think about how it will make them feel to get a phone call or even better a call and a greeting card in the mail from you, telling them how thankful you are for having them in your life.  How do you feel when someone sends you a real card, that you can touch and feel, put on your counter or mantel?  How does it feel to know that someone appreciates you or something you did for them?  Pretty good I am sure!  This is why you want to let people that mean something to you, know it!

It is so simple, all you have to do is go to the store and pick out a nice thanksgiving card, write a short note and put it in the mail.  Those few minutes of time, will make somebody’s day, week, or more.   What is better, is that you can even do this online, but still send them a real card by postal service. This makes it super easy to do by simply choosing a nice Thanksgiving day card, typing in your message, even uploading some pictures if you like, and then paying about $1 or so per card plus postage, and clicking send.  And the next business day your card will be custom printed, stamped, and mailed out to let that person know how thankful you are for them.

Don’t wait, send a thanksgiving card today, choose from hundreds online, and show your gratitude for those who mean something in your life!


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When To Send a Second Greeting Card to Your Customer

If you are using postcard or greeting card marketing as part of your marketing mix, and a little new to this relationship building technique, you may have a few questions about what and when to send cards.

As we talked earlier, your first card sent should either be a thank you card Holiday Deerright after you acquire the customer and deliver the product or service, or if you are looking to revive a list, then it should be a card that is simply touching base and reacquaint, no sales pitch at all.

Now, when  and what do you send in your second card?  The second cards should go out within 4-6 weeks.  There are a couple exceptions to sending a card sooner.  These exceptions are if you have their birthday on file or if there is a holiday coming up.  In those two cases you will send them a card for those occasions.  However, common sense will tell you that if you are just getting re-acquainted with your customers, do not send a card, then have to send a holiday card only a few later.  Try to make that holiday or occasion card, your first “re-acquaintance” touch.

Regardless of if you send it two weeks from the first card, or  6 weeks, your content in your second card should d be no sales, or very soft sales.  If it is a  birthday card, you might include a gift card depending on the value of the customer and service they purchased, or you might simply wish them a happy birthday and leave it at that.  Leaving your next card to have a soft sales message in it.

The same idea applies if it is a holiday or occasion card going out.  However, it is fine, if the card is going out 4-6 weeks later, to have a soft offer if applicable.  It could be that you are sending them an announcement of a special offer you give past customers for that particular holiday.  It might be an invitation to an open house and if they come they get $25 towards any purchase. There are many options here.  The key is to make sure that you are not going straight into a hard sell to them.

Another idea for the second card, and this depends on the holiday and or the type of business you are in, is to give some sort of cool recipe.  It can be food, drink, or even a crafty type recipe.  Again these are ideas, you have to pick what works for your situation.

Get Customers Interacting on Facebook

Facebook for CustomersIn you second card, ALWAYS, invite them to join you on Facebook or any of your social media sites.  This helps you take interaction to the next level.  You can do this with a QR code as well as a direct written out link.

Be creative on your cards, but make sure they are not offensive and that you are not coming off pushy to your customers.  Your later cards will work a little more on the sales, but for the most part the whole idea of greeting card marketing is to build relationships and keep in touch at a level higher than email or digital means!


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How to Build Your MLM Business with Greeting Cards

Let’s face it.  There is no overnight miracle to getting rich and wealthy in MLM or anything unless you just get lucky and win the lottery.  No matter how much hype someone tells you about their MLM and how much money you can make, the fact is that it takes dedication, time, and investment to grow your business.  Each person has to determine how much of each thatGreeting Card Business they can dedicate to becoming successful, and then be consistent with it. If you can only dedicate one hour a week, then that is what you need to do and you need to maximize that one hour.  If you can dedicate an hour a day, great, but be consistent and maximize that time.

It does not matter what network marketing opportunity you have decided to pursue, you will still need to find leads and prospects for both your business opportunity and your products, and then follow up with those leads.  In most cases, you are not going to get a new lead, no matter how qualified, to sign up with you on first contact.  It is going to take some time to build relationships.  In fact sometimes it can take a month, months, or year to get someone to come on board.  That’s ok.  Why?  Because when they come on board you want them ready to work and build the business, right?

This is why it is important to build your relationship with prospects the right way, and the right way consists of being interested in them and finding out about them, and then using those facts and information to keep in touch over a period of time so that once they are ready, you are there.

One of the best ways to keep in touch is through physical greeting cards and Greeting Card Businesssmall token gifts.  Yes, an email or an autoresponder is helpful and great for handing masses of unqualified prospects.  But, once you have personally spoken to a prospect, it is then time to move them into a different category and treat them with a personal touch.

To do this, it is simple.  Send them an old fashion greeting card!  You can go to the store and pick them out, or you can do it a super easy, and easy to mange way, and end the cards online.  Yes, you can choose, customize, and mail your card online.  Not an eCard, a good old fashion card that your prospect will have to go to their mailbox to get!n When your prospect sees that you took the time to send them a physical greeting card through the mail, their will think of you differently and not as someone just trying to push them into a business or take their money.

 

One of the easiest ways to send greeting cards, and even set up campaigns so that your prospect gets one on their birthday, holidays, etc is to use CardsMadeSimple.com. Go try this out and you can see how easy it is to send greeting cards to engage your prospects.


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How to Build Customer Relationships to Generate New Referrals

Everyone thinks that getting new clients and customers is the key to a successful business.  Yes, new customers are important for future growth and expansion, but what most businesses seem to do consciously or unconscious, is mistreat or ignore their current customers.  This can be a deal breaker in whether a business fails, just survives, or is extremely successful.

Think about it, every current customer you have, if you treat them right not Thanking Customers With Greeting Cardsonly gives you lifelong income for your business, but they also help you grow your business by sending referrals and giving you testimonials to help you land new clients that result in actually growth.  Growth!  Isn’t that what all businesses are looking for?

Building Relationships With Current Customers

Many business owners take current customers for granted.   They simply assume that if they provided a good product or service, that their job is done and that the customer will automatically return to them when they need another related product or service.  This is not the case.  Just because you leave a business card or a sticker with your phone # with your customer, chances are that is gone in a few days or weeks.  You might be a business that goes a step further and leaves some cool promotional item like a fridge magnet, bag clip, or pen.  This is a great first step and will keep your name and company in front of your customer for a long time, and may at least guarantee that they will call you the next time they have needs.  However, it is not enough and it will not usually result in any testimonials or referrals.

To get the all important referrals from existing customers, the lifeblood of your business, you need to build an ongoing relationship with them.  What are the easiest and best ways to build relationships with customers?

  1. Do leave some type of promotional item and your contact information.
  2. Give a follow-up call thanking them for their business.
  3. Send them an email confirmation and thank  you if applicable and you have their information.
  4. Send them a REAL thank you card within 7-10 days, thanking them for their business.
  5. Keep customers up to date by posting at least 3-4 FB posts a week, some offering specials, others asking for referrals, others just giving good relevant information or tips.
  6. Continue to send a mix of email/FB information and referral requests, as well as at least 5-10 greeting cards a year.
  7. If you are in a high end business where the products or services are high dollar, then also send a thank you gift, and holiday gifts.
  8. Always ask for referrals a few times a year, and acknowledge the customers who send them to you.

While there are many more ways to build a relationship with your customers, these are critical and they mix all the classic and new age technology and trends in communicating and building a relationship with your customers.

Seems to Complicated?

If you think that the list above is too overwhelming, think again.  First of all, almost  all of those tasks can be automated or outsourced to an office staff or even a virtual assistant at very little cost to you.  Greeting cards and gifts can be set up to go out personalized to your customers, months in advance just like email responders.  It is worth setting up these semi automated systems to build relationships with your customers and to treat them right, so that they also help you build and grow your business in a fun and stress free way!


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When to Send Cards to Your Customers

Greeting cards are a great way to stay in touch with your customer base.  They make your customers feel appreciated and let them know that you value their business.  In addition, greeting cards and small gifts can also be used to not only show customer appreciation but to also ask for referrals.  So when are the best times to send greeting cards?

  • Birthday – this is obvious, get your customer’s birthday, and add it to your database so that you send them a card on their birthday.

 

  • Major Holidays – Because it is recommended to “touch” base with your customers at least 7-10 times a year,  Major holidays give you the perfect chance to touch base.  In most cases Christmas, Easter, Thanksgiving, and the 4th of July (if you live in the United States), are four holidays to remember.  If you do not know a customer’s religious background, a neutral card is best for Christmas and Easter.  However, if you know their background send them an applicable card.  For example. If you know they are Jewish, send them a Chanukah card.

 

  • Minor Holidays – Minor holidays give you the chance to get creative with promotions and greeting cards or post cards.  You can do neat little promotions in the cards, or straight forward cards with no offer or promotion.

 

  • Special Occassions – If you get wind of something affecting your customers life such as a new baby,  anniversary, death in the family, new home, etc, send them an appropriate card.  Be sure not to try and sell anything in this card though, it is simply to let them know you are thinking of them and sharing in their joy or sorrow.

 

There are ways to make sending greeting cards very easy even if you have thousands of customers.  You can set your database online, very secure in just a few minutes, and then you can do group mailings, personalized of course, or you can login and send special occasion cards whenever you need too.  You can even send gift cards and gifts as well.  To see how easy it is to start a greeting card sending retention plan, check out www.SendMoreCards.com


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